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Woman wrapped in a soft oatmeal knit cardigan against white doors
Woman wrapped in a soft oatmeal knit cardigan against a white trellis

Knitwear & comfort wear

Soft knits for slow days

Cardigans and cosy knitwear in calm, easy-to-wear neutrals.

Woman wrapped in a slouchy grey cardigan
Close-up of folded ivory and grey knits with a eucalyptus sprig

Made for the in-between moments

ashandpurl is knitwear for the quiet parts of the day: slow mornings, long evenings in, and everything in between. We focus on cardigans and comfort wear in soft greys, creams and oatmeal tones that layer easily and work with everything already in your wardrobe.

Our aim is simple: pieces that feel as good as they look, and that you will reach for again and again.

Back view of a woman in a cropped grey cardigan
Person pulling on an oversized pale grey knit jumper

Shop with confidence

Free US shipping. Easy 30-day returns.

Every order ships free within the United States. Orders are dispatched within 1 business day (Monday to Friday), and if something is not quite right you have 30 days from delivery to return it.

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